Cold brew more mainstream
Monin reports that it is continuing its dedication to consistently delivering new and exciting flavours with the release of Monin Cold Brew Concentrate. A delicate and lightly sweetened product, its aromatic and flavourful properties aim to help secure its place as a flexible component for any café operator or coffee shop, say the brand.
Introduced originally in selected markets in 2013, cold brew is made by infusing ground coffee in cold water for approximately 12 hours. After becoming more broadly available from 2015, it is now reaching the mainstream. With the total market worth of $1.7 billion in 2019, cold brew continues to rise in popularity and fulfils the consumer need for a coffee ‘experience’, feel Monin (in Europe in 2018, two in five launches within the coffee market were cold brew, demonstrating its rising popularity with consumers).
Cherry Lavendar Cold Brew Soda
Ingredients
- 30ml of Le Fruit de Monin Cherry
- 10ml of Monin Lavender syrup
- 50ml of Monin Cold Brew Concentrate
- 160ml of sparkling water
Method
Mix all of the ingredients with the exception of the sparkling water in a tumbler filled with ice. Finish with sparkling water. Mix and serve. Decorate with whipped cream and a maraschino cherry.
Monin’s authentic recipe is made with 100% Arabica coffee extract from Colombia. With an aromatically strong flavour profile, the natural extraction procedure releases the coffee’s energising aromatic properties. Monin Cold Brew Concentrate is a convenient and profitable addition to the Monin range with each 1L bottle providing 25 servings, and countless serving suggestions to suit every outlet.
“With its powerful and atypical profile, cold brew is the revolutionary drink of the coffee world in recent years,” says Lee Hyde, beverage innovation manager at Monin UK.
“The pandemic has instigated a consumer preference for more unique coffee offerings. At-home working has placed limitations on the variety of coffee available for shoppers, so the easing of restrictions has got customers eager to try something new.
“The growth of cold brew has provided a significant opportunity for us to tap into an already expanding market as the leading coffee syrup brand, to meet this new consumer demand. The progressive easing of Covid-19 restrictions provides coffee shops and cafes with a chance to maximise profits by utilising an exciting and on-trend product. Now a must for baristas, it can be used to make a multitude of soft drinks.”
A Standard Cold Brew Coffee and Cold Brew Vanilla Iced Latte are two popular and best-selling options to have available on your menu, report Monin, whereas for a more artisanal offering, a Cherry Lavendar Cold Brew Soda provides consumers with a more unique way to try Monin Cold Brew.
Monin Cold Brew is currently available in 25cl and 70cl, with more sizes to follow later in the year. The new variety is suitable for vegans, and free from artificial flavourings, colourings, and allergens and has an ambient shelf life of up to three months after opening and up to 18 months unopened.
Bottleshot Cold Brew Coffee (www.bottleshotbrew.com) has landed in the UK and says that it is on a mission to bring New Orleans-quality cold brew coffee to the nation the way it should be - full of flavour, full bodied, ethical, no additives and with a clean caffeine kick (cold brew coffee the New Orleans way).
Taking inspiration from its founders’ hometown, New Orleans, ‘Bottleshot’ offers a cold brew, ready-to-drink coffee that’s “unapologetically simple”, say the brand. Using Rainforest Alliance Certified Arabica beans sourced from Brazil and Colombia, Bottleshot offers two types of canned coffees, each with a base of just three ingredients.
Whilst most on-the-go coffees are made from multiple ingredients, additives and often sugars to create their flavour profiles, Bottleshot’s signature ‘Coffee Black’ consists of just three - cold coffee, water and chicory extract - the latter bringing that smooth New Orleans taste. By adding just one more ingredient – oat milk - the brand’s latest offering, Coffee Oat Milk, was born.
Unlike many cold coffees, instead of roasting coffee beans Bottleshot steeps its ethically sourced beans in cold water for almost 24 hours. This process not only creates a smoother, stronger energy kick (one can is as strong as two espresso shots, they claim), but it also means it has 60% less acidity than regular coffee, so as to create a cleaner flavour profile that’s also kind to your gut.
Bottleshot’s two signature flavours are available online and direct from Bottleshot at Amazon Prime, Whole Foods and Ocado. It can also be found at all Soho House venues across the UK, where it is the exclusive cold-brew provider.